Page 5 - The Katten Kattwalk - Fall 2024 - Issue 28
P. 5

UNDER
                                                                                 NEW
                                                                                MANAGEMENT















        have capabilities to help expand geographic reach         While anticipating every issue in the sale or
        or fill gaps in current operations, such as marketing,    acquisition of a brand is impossible, mapping out
        public relations or e-commerce distribution? Finally,     these points and seeking professional guidance
        special attention should be paid to understand the        at the outset of a transaction is often both cost-
        practical scope of non-compete prohibitions in            effective and efficient, and can prevent issues from
        order to negotiate appropriate exceptions.                occurring later in the transaction.






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