Page 17 - The Katten Kattwalk - Fall 2025 - Issue 30
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technology (IT), product and compliance teams • Safeguards and IT Security: Review and ensure
to ensure compliance with both the GDPR and that appropriate safeguards and IT security are
the EDA. implemented.
Next Steps Looking Ahead
Organizations in the fashion industry and beyond The EDA is poised to transform Europe’s digital
should engage in the following next steps to ensure economy, promoting competition, innovation
compliance with the EDA: and user empowerment. Compliance will require
operational, technical and contractual adjustments,
• Perform a Gap Analysis: Determine what but it also presents opportunities. For example, small
services, products and entities are in scope and to medium-sized enterprises will gain protection
what roles they have under the EDA.
against unfair contract terms; users can access
• Map Data: Review and map data that is valuable data to drive insights and innovation; and
captured by the EDA. companies that act proactively will reduce regulatory
risk and gain a competitive advantage. For fashion
• Policies and Procedures: Update policies and brands and tech startups, the EDA will likely open
procedures to ensure compliance with data up new possibilities to access and share product-
access rights and other compliance obligations generated data, driving innovation in smart textiles,
under the EDA.
wearables and personalised retail experiences.
• Contract Review: Review and update applicable
contracts and required documentation.
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