About Carolyn M. Passen

Carolyn Passen focuses her practice on intellectual property (IP) litigation and counseling, with an emphasis on trademarks, copyrights and trade secrets. She is also a skilled litigator, representing clients in complex commercial disputes, including high-profile defamation cases involving major media corporations.

Helping clients protect, enforce and defend their most valuable assets

Carolyn advises clients on the full lifecycle of IP — from clearance and protection to enforcement and high-stakes litigation. Drawing on her depth of litigation experience, combined with her strategic approach to counseling, she helps clients proactively mitigate risk while positioning cases for successful resolution when disputes arise. Carolyn represents companies ranging from emerging brands to Fortune 100 businesses across a variety of industries, including fashion, hospitality, media and technology. In 2026, World Trademark Review 1000 named Carolyn among the world’s leading trademark professionals based on peer and client feedback. She has also been consecutively recognized by Best Lawyers in America in the area of Trademark Law for the last three years, along with numerous rankings by Chambers USA.

In addition to her IP practice, Carolyn has extensive courtroom experience handling other complex commercial disputes, including defamation cases stemming from statements made during public broadcasts or in the press.

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Practice Focus

  • Trademark, copyright, trade secrets and unfair competition
  • Brand clearance, prosecution and global portfolio strategy
  • Enforcement, including TTAB proceedings and federal litigation
  • False advertising, media and complex commercial disputes

Representative Experience

  • Ivy Coach Inc. v. Crimson Consulting Limited, No. 1:25-cv-05906 (S.D.N.Y. 2026)
  • PMA Financial Network, LLC v. InvestCloud, Inc., No. 1:25-cv-00907 (N.D. Ill. 2026)
  • James MacDonald v. Matthew Erich “Mancow” Muller, et al. (Cook Cty. Cir. Ct. 2025)
  • Visier, Inc. v Google LLC (N.D. Cal 2022).
  • The Breakfast Klub, Inc. v. 1600 Breakfast Club, LLC (C.D. Cal. 2024)
  • Theory LLC v. Young Man Moving Productions, Inc., Opposition No. 91275050 (TTAB 2024)
  • Adidas America, Inc., et al. v. Forever 21, Inc., 3:17-cv-00377 (D. Or. 2023)
  • Peter Ludlow v. Sun-Times Media LLC, et al., 14 L 1529 (Ill. App. Ct. 1st Dist. 2015).