Christopher Cole, partner and chair of the Advertising, Marketing and Promotions practice, will speak on "The Troubling Evolution of Greenwashing: How to Avoid Costly Litigation and Consumer Backlash" at 10:55 a.m. on Monday, November 14. The session will cover topics including:
- The perils of greenwashing claims and their many forms
- The types of advertising and marketing claims that have been targeted
- Important revisions to the FTC's Green Guides and recent state legislation
- Trends in the application of federal and state laws to claims of alleged greenwashing
- New plaintiffs and their approach to greenwashing claims
- Media attention to greenwashing claims
The Windsor Court Hotel
300 Gravier Street
New Orleans, LA 70130
Related Professionals
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Partner and Chair, Advertising, Marketing and Promotions+1.202.625.3550
Washington, DC
